6 Clean Brands We’re Obsessed With (and Why You’ll Love Them Too). Clean and non-toxic living is more than just a trend—it’s a lifestyle shift that prioritizes health, sustainability, and mindfulness. At Lilac Fawn, we’re here for it! Whether it’s swapping out harsh chemicals in your home or embracing beauty products that love your skin back, we’re sharing our favorite clean brands that align with our values. These companies have raised the bar, and we’re excited to spotlight them as go-tos for healthier living.
1. Pact: Clean and Comfortable Clothing
Why we love them: Pact creates sustainable, organic cotton clothing that feels like a hug for your skin. Their pieces are versatile, high-quality, and crafted with both the planet and the people in mind. From cozy basics to chic staples, this brand is the perfect fit for anyone prioritizing style with sustainability.
Related Article: 6 Benefits of Linen and Cotton Bedding
2. Primally Pure: Skincare That Loves You Back
Why we love them: This beauty brand focuses on pure, simple ingredients that deliver real results. From their luxurious deodorants to facial serums, Primally Pure proves that clean beauty can feel indulgent while being incredibly effective.
3. Branch Basics: A Healthy Home Hero
Why we love them: Branch Basics is your answer to a toxin-free home. Their multi-purpose concentrate replaces countless cleaning products with a single, non-toxic solution that’s safe for kids, pets, and the planet. It’s a small change with a huge impact!
Related Article: Clean and Safe Home Swaps to Improve Your Health
4. Kosas: Clean Makeup for Everyday Glow
Why we love them: Kosas has redefined clean makeup, offering products that are lightweight, nourishing, and high-performance. Their tinted face oil and creamy lipsticks are must-haves, combining beauty and skin benefits in every swipe.
- Amazon’s Choice: Kosas Revealer Concealer – Medium Coverage Makeup with Hyaluronic Acid, Conceals Dark Circles Under Eyes, Dark Spots and Blemishes + Brightens, Hydrates
5. Thorne: Clean Supplements Backed by Science
Why we love them: Wellness starts from within, and Thorne makes it easy with their top-notch, research-backed supplements. Whether you’re boosting immunity or supporting gut health, Thorne’s clean, rigorously tested formulas are a staple in any health-conscious routine.
6. Beauty By Earth: Glow Naturally
Why we love them: For a sun-kissed glow without harmful chemicals, Beauty By Earth’s self-tanning products are a game-changer. They’re packed with clean, nourishing ingredients that leave your skin bronzed and hydrated—no streaks, no guilt.
Other Clean Brands to Love:
- Honest Beauty: Clean beauty that’s transparent and effective. From tinted lip balms to skincare essentials, this brand is all about making clean accessible.
- Native: Known for their aluminum-free deodorants and simple ingredient lists, Native is a fan favorite for a reason.
Why make the switch?
In today’s world, we’re constantly bombarded with toxins—whether it’s in the air we breathe, the water we drink, or the products we use. While we can’t control everything, we can make smarter choices about what we put on our skin, in our bodies, and into our homes. Clean living is all about minimizing unnecessary exposure to harmful chemicals and giving our bodies the best chance to thrive. The brands we’ve rounded up here prioritize health, sustainability, and transparency, offering products that align with a mindful, toxin-reduced lifestyle.
Clean living doesn’t mean sacrificing style, comfort, or results—it’s about making thoughtful choices that feel good inside and out. These brands are proof that a non-toxic lifestyle can be chic, effective, and totally achievable. Whether you’re shopping for yourself or seeking a gift for the wellness-lover in your life, these companies offer incredible options to elevate your routine and align with your values.
Your future self will thank you! x
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Making the switch to clean living? Share your favorite brands or products in the comments—we’d love to hear what’s inspiring you on your journey!
